Square Yards’ IPO to raise ₹2,000 Crore...
09 Jul, 2025
Given a solid financial performance, Colorbar decided to go public. The company expects its income to exceed ₹1,000 crore (about $117 million), so doubling its turnover from the year before. Improved product designs, creative packaging, and more retail presence help to explain this expansion. Samir Modi, the managing director and founder, underlined that driving sales momentum has mostly depended on improvements to current stores and the launch of new products.
Currently valued between ₹2,500 crore and ₹3,500 crore, the company intends to scale up its skincare and fragrance ranges using the IPO proceeds. As part of its expansion plan, Colorbar also has sights for both domestic and foreign acquisitions. Particularly in markets like the United States and the Middle East, Modi underlined that the money gathered will help diversification into new product categories and enable overseas development.
Operating in a very competitive market, Colorbar faces off against well-known domestic brands, including Sugar Cosmetics and MyGlam, as well as global behemoths, including MAC and Bobbi Brown (owned by Estée Lauder). Targeting wealthy consumers whose demand for premium beauty and personal care products remains strong, Colorbar has been able to withstand the more general consumer slowdown in India brought on by growing living costs.
Although the business almost broke even last year, it is aware of the difficulties experienced by listed rivals. Post-IPO market pressures have been felt by companies including Nykaa and Honasa Consumer; analysts have raised questions about declining profit margins in the face of fierce competition.
Established two decades ago, Colorbar has developed a notable retail presence running over 100 exclusive stores and retailing through more than 1,200 multi-brand outlets, including Shoppers Stop and Lifestyle. As part of its expansion drive, the company intends to open 15 to 20 new outlets in the next year. Leveraging development prospects in the U.S. and Middle Eastern markets, Colorbar hopes for exports to account for up to 25% of its total income within five years.
Makeup and skincare products from the Colorbar range, from lipsticks to foundations, serums to moisturisers. The company's emphasis on creative packaging and design of products has helped set it apart in a saturated market. Particularly in the skincare and fragrance divisions, the intended IPO and later investments should improve its products even more.
Colorbar is positioning itself as a powerful participant in the beauty and personal care sector with a strong development path, a clear emphasis on innovation, and ambitious worldwide plans. Supporting both domestic consolidation and international growth, the forthcoming IPO in early 2027 is likely to supply the required capital for the next stage of the company's development.
Read more :
