Orient Bell Promoter Mahendra K. Daga Acquires Additional 250 Shares Through Open Market Purchase

Orient Bell promoter Mahendra K. Daga has acquired additional equity shares in the company through open market purchase, as disclosed in a regulatory filing dated February 2, 2026. The transaction represents a routine shareholding adjustment by the promoter group member. Transaction Details The acquisition involved 250 equity shares purchased through open market on January 30, 2026. This disclosure was made under Regulation 29(2) of SEBI (Substantial Acquisition of Shares & Takeovers) Regulations, 2011, which mandates reporting of substantial acquisitions by promoters and persons acting in concert. Parameter: Details Shares Acquired: 250 Mode of Acquisition: Open Market Date of Purchase: January 30, 2026 Disclosure Date: February 2, 2026 Shareholding Pattern Changes The acquisition resulted in a marginal increase in Daga's absolute shareholding while maintaining his percentage stake in the company. His total holding increased from 30,44,308 shares to 30,44,558 shares. Shareholding Metric: Before Acquisition After Acquisition Change Number of Shares: 30,44,308 30,44,558 +250 % of Total Share Capital: 20.69% 20.69% No Change % of Diluted Capital: 20.62% 20.62% No Change Company Capital Structure Orient Bell Limited's equity share capital remained unchanged at 14,71,04,760 shares before and after the transaction. The company's total diluted share capital, which includes convertible securities, stands at 14,76,34,760 shares. Regulatory Compliance The disclosure demonstrates adherence to SEBI regulations governing substantial acquisitions. Orient Bell Limited is listed on both the National Stock Exchange of India Limited and BSE Limited, requiring compliance with disclosure norms for promoter transactions. Mahendra K. Daga confirmed his status as a promoter group member in the filing, with his registered address listed as D1/6, Vasant Vihar, New Delhi- 110057. The transaction reflects ongoing promoter confidence in the company's prospects while maintaining regulatory transparency. Orient Bell Limited reported encouraging financial results for Q3 FY26, demonstrating the effectiveness of its strategic focus on premiumization and operational efficiency. The company's disciplined approach during challenging market conditions has begun yielding positive outcomes across key financial metrics. Financial Performance Highlights The company delivered solid growth in the third quarter, with revenue increasing by 3.4% year-on-year. This growth was entirely volume-driven, marking a positive shift from previous quarters. The nine-month revenue for FY26 reached INR474 crores, representing a 1.1% increase from the corresponding period last year. Financial Metric: Q3 FY26 Q3 FY25 Growth (%) EBITDA: INR10.8 crores INR8.0 crores +35% Profit Before Tax: INR4.7 crores INR1.4 crores +236% 9M EBITDA: INR26.1 crores INR20.9 crores +25% 9M PBT: INR8.0 crores INR0.2 crores Significant improvement Operational Efficiency and Margin Expansion The company's focus on operational excellence has delivered tangible results. Manufacturing costs decreased by 4.5% on a like-for-like basis after normalizing for product mix and energy prices. Gross margins continue to rank among the industry's strongest, consistently maintaining levels in the mid to high 30s range. Capacity utilization remained stable at approximately 65%, similar to the previous quarter. The company operates with a total capacity of 42-43 million square meters including its associate company, providing sufficient headroom for future growth without major capital investments. Product Mix and Market Strategy Orient Bell's strategic shift toward premium products has shown positive results. The vitrified segment now accounts for 61% of total sales, with GVT (Glazed Vitrified Tiles) alone contributing 44% of sales during Q3. This represents a significant improvement from 13% five years ago, bringing the company on par with industry leaders. The company's OBTB (Orient Bell Tile Boutiques) network continues to be central to its strategy, contributing over 42% of total sales. Management has shifted focus from quantity to quality, emphasizing the renovation and expansion of existing outlets rather than aggressive new additions. Strong Balance Sheet Position Orient Bell has achieved a virtually debt-free status with net debt of just INR0.1 crores, reflecting strong cash flow generation and effective working capital management. The working capital cycle remains healthy at 31 days, consistent with December 2024 levels. This strong financial position provides significant flexibility for future growth initiatives and value creation. Market Outlook and Growth Drivers Management expressed optimism about industry recovery, citing several positive indicators. Early-stage construction products like cement and steel performed well in Q2 and are expected to continue strong performance in Q3. Industry exports are estimated to grow by 8% for the eight months of FY26, which should help divert domestic capacity to international markets. The company expects minimal new capacity additions in 2026, with only 8-10 new plants anticipated. This supply-side constraint, combined with improving demand indicators, should create a favorable environment for industry growth. Strategic Initiatives and Future Focus Orient Bell continues to invest in brand building through consistent television advertising across Hindi, Kannada, Bengali, and Marathi channels for three consecutive quarters. The company has also expanded its digital capabilities, with over 500 dealers now using its visualization tools. For FY27, the company plans to increase marketing spend, particularly in television advertising, while expanding distribution networks. The focus will remain on market building and brand awareness rather than capacity expansion, given the adequate spare capacity available for the next 2-3 years. We’re building Scanx - to help you express your trading & investing idea, to help you analyse the markets better. Stock Markets are the true indicator of the growth of any country's economy. We are bullish on India, we are bullish on India's prospects to be one of largest economies of the world. We believe that Stock Markets provide an unique opportunity for all Indians to participate in the growth story of India. We are enabling the same for Indians. As financial services are becoming more accessible, there is now a large set of Indians today who are financially aware and literate. 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