Luxury Time IPO

The Luxury Time IPO opens for subscription on December 4, 2025, and it will close on December 8, 2025. The book build issue of ₹18.74 crores, a combination of fresh issue of 0.18 crore shares aggregating to ₹15.00 crores and offer for sale of 0.05 crore shares aggregating to ₹3.74 crores.

Allotment for the Luxury Time IPO is expected to be finalized on December 9, 2025; the IPO will get listed on the BSE SME. The Market Maker of the company is Giriraj Stock Broking Pvt. Ltd. MAS Services Ltd. is the registrar of the issue and GYR Capital Advisors Pvt. Ltd. is the book running lead manager.

Company Background

Luxury Time Limited is engaged in the marketing, distribution, marketing, retailing, and after-sales servicing of Swiss luxury watches. Incorporated in 2008, the company also distributes watch service-related tools and equipment in India. Based in New Delhi, Luxury Time Limited is supported by a team of professionals with expertise in retail management, precision servicing, luxury watch distribution, and brand marketing.

The company operates across different integrated business verticals such as tools and machinery distribution, branding, PR, and marketing support, direct-to-consumer (D2C) and eCommerce Sales, and watch Distribution (B2B).

Operations And Product Range

The company maintains a retail footprint of more than 70 POS (point of sale) across India, digital platforms, multi-brand outlets (MBOs), and mono-brand boutiques. The company's presence covers cities such as Delhi, Mumbai, and Bengaluru, and extends to key Tier I and Tier II locations, including Hyderabad, Ahmedabad, Pune, Surat, Kolkata, Chennai, Coimbatore, Chandigarh, Ludhiana, Cochin, and Lucknow.

Revenue Channels

Primarily, Luxury Time Limited generates revenue through a diversified multi-channel approach, focusing on the lifestyle and luxury watch segments. The company's primary revenue streams include retail sales via its comprehensive network of more than 90 mono-brand boutiques and multi-brand outlets (MBOs) in metro cities and Tier I/II markets across India.

Luxury Time Limited leverages its official online platforms for direct-to-consumer (D2C) sales by capturing the evolving digital market for luxury goods. Also, the company earns from after-sales services, including repairs and maintenance, through its company-operated service centers and a network of authorized service partners.

Management And Shareholding

The key directors include Ashok Goel, Pawan Chohan, and Surender Keswani, all of whom are also major shareholders. The company’s authorized share capital stands at ₹90 lakh, with a paid-up capital of ₹87.21 lakh, indicating a stable capital structure.