Tata Avinya premium electric SUV has been spotted testing on Indian roads for the first time, signalling that development is progressing ahead of its expected 2027 launch
Tata Motors has been spotted testing what appears to be the upcoming Avinya electric SUV for the first time on public roads in India. Fully camouflaged prototypes were recently caught on camera, revealing the overall silhouette and proportions of Tata’s upcoming premium EV. The Avinya range will sit above Tata’s current electric vehicle portfolio and is expected to usher in a new era for the brand’s premium ambitions.
First Tata Avinya SUV test mule spotted
The heavily camouflaged prototype carries temporary registration plates and hides almost every design detail. However, several styling cues can still be observed. Up front, the SUV appears to feature a clean, closed-off fascia typical of electric vehicles, with vertically stacked lighting elements positioned towards the corners of the bumper. Slim DRLs are likely concealed beneath the camouflage.
Unlike Tata’s current SUVs, the Avinya test mule has a much more premium stance. It features a long wheelbase, short front overhang and a gently sloping roofline. Flush-fitting door handles appear to be present, while the ORVMs are mounted conventionally on the doors instead of using camera-based units.
The side profile reveals large aerodynamic alloy wheels, thick body cladding and relatively long rear doors, suggesting generous cabin space. The rear design remains well hidden, although wraparound tail lamps and a roof-mounted spoiler can be noticed beneath the camouflage. Overall dimensions appear to place it in the premium midsize SUV category. Interiors have not been spied, but earlier this year patent sketches had leaked.
Premium EV based on new architecture
The Avinya programme has undergone significant changes over the past year. Earlier reports had suggested the first production model would be based on JLR’s Electrified Modular Architecture (EMA). However, Tata Motors has since confirmed that the first Avinya vehicle will instead utilise the Freelander platform produced by Chery-JLR (CJLR).
The company has stated that while the underlying platform originates from CJLR, Tata Motors is developing the vehicle around its own design, engineering, software and integration capabilities. Production is planned at the recently inaugurated TMPV-JLR manufacturing facility in Panapakkam, Tamil Nadu.
Expected battery, range and launch timeline
While official specifications remain under wraps, industry reports suggest the first Avinya electric SUV could be offered with battery packs ranging between 65 kWh and 80 kWh, targeting a premium electric SUV segment with competitive driving range and performance.
The first production model is expected to be called Avinya X, with Tata planning to position the Avinya lineup as a standalone premium EV family rather than a single model. Additional SUVs and larger electric vehicles are expected to follow in the coming years.
Tata EVs Sales Gain
Tata Motors’ premium EV plans come at a time when its electric vehicle business is gaining momentum. Monthly EV sales have climbed close to the 15,000-unit mark, supported by strong demand for models such as Tiago EV, Punch EV, Nexon EV and Harrier EV. The recently launched Sierra EV is expected to add further volumes, with the company already working to ramp up production to meet increasing demand. With Avinya, Tata Motors aims to move beyond the mass-market EV space and establish a presence in the premium electric SUV segment as well.